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Influencer-Economy Regulation: Workforce Monetisation.
The report delves into the regulation of the influencer economy, focusing on the monetization strategies and workforce dynamics within digital content platforms. It examines how creators generate income across multiple platforms, the evolving regulatory frameworks affecting digital labor, and the implications on employment classifications. Through case studies of platforms like TikTok and YouTube, and a review of global legislations like the EU Digital Fairness Act, it explores the economic impact and future challenges faced by creators. This comprehensive study offers insights into the regulatory landscape and its effects on the digital creator economy.

Vivek Goswami
11+ Years of Experience
Sectors & Industries
Functions & Expertise
- Defining the creator economy in 2025 context
- Evolution of creator monetisation strategies
- Current market scale and economic projections
- Global distribution and growth of full-time creators