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GenAI Transforming Retail Customer Experience.
The report explores how Generative AI (GenAI) is reshaping the retail industry by enhancing customer experiences and operational efficiency. It examines strategic AI adoption, highlighting both revenue growth and cost savings through personalized interactions and automation. The report outlines strategic investment paths, with Amazon, Walmart, and Target as leaders in implementing AI-driven customer engagements. It projects that the GenAI market will grow significantly, emphasizing the need for strong data privacy and regulatory compliance. With a structured approach, it recommends strategies for maximizing AI's potential, including through hyper-personalization, emotional AI, and phased deployments.

Celso Gomes
10+ Years of Experience
Sectors & Industries
Functions & Expertise
- Strategic GenAI-driven value propositions and ROI outlook
- Investment timing and prioritization guidance
- Updated competitive landscape and innovation benchmarks